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Email Marketing Manager

DMarket

DMarket

Marketing & Communications
Ukraine
Posted on Tuesday, July 9, 2024

DMarket, recently acquired by Mythical Games, makes the secure purchase and trade of virtual items possible through our blockchain-enabled marketplace.

Mythical Games is a Venture-backed game technology company powering the next generation of players, games, and studios. Our goal is to launch exceptional video games that leverage distributed ledger tech while also providing a platform that will allow other game developers to do the same.

At Mythical Games, we are proud of our ‘People First’ culture. We believe that it takes great people and culture to make great products. By treating each other with empathy and respect, we can live fulfilling lives outside of our jobs while also creating exceptional work.

We are seeking an experienced and data-driven Email Marketing Manager to lead our multichannel messaging efforts. You will be responsible for planning, developing, executing, and analyzing email marketing campaigns, push notifications (mobile and web), and in-app messages to drive user engagement, loyalty, and ultimately, revenue.

This is an exciting opportunity for someone who thrives in a fast-paced environment and is passionate about creating personalized and engaging experiences for our users.

Key Responsibilities:

  • Develop and execute strategic multichannel marketing campaigns (email, push notifications, in-app messages) to achieve business objectives;
  • Leverage automation tools and strategies to increase campaign efficiency and effectiveness;
  • Utilize data analytics (R or Python, SQL, etc.) to identify trends, test hypotheses, and optimize campaign performance;
  • Manage and segment a user base of millions, ensuring GDPR and Can-Spam compliance;
  • Design and develop engaging email templates in HTML with a focus on cross-device and cross-platform compatibility;
  • Personalize content using Liquid, Handlebars, dynamic content, and dynamic variables to improve user conversion rates;
  • Collaborate effectively with cross-functional teams (product, development, data analysts) to ensure campaigns align with overall business goals;
  • Manage projects using tools like Jira to set deadlines, assign tasks, and track progress.

Requirements:

  • 5+ years of experience in email marketing or a related field;
  • Experience with a customer engagement platform (CEP) like Braze is a plus;
  • Proven track record of developing and executing successful email marketing campaigns that drive results;
  • Strong understanding of marketing automation strategies and best practices;
  • Expertise in data analysis using tools like R, Python, SQL;
  • Experience managing large user databases and ensuring compliance with data privacy regulations (GDPR, Can-Spam);
  • Excellent written and verbal communication skills;
  • Ability to work independently and manage multiple projects simultaneously;
  • Experience with project management tools like Jira;
  • Experience with HTML, Liquid, and/or Handlebars is a plus;
  • Upper-intermediate English.

Will be a plus:

  • Experience in the gaming industry.

Hiring process:

✅Intro call with a Recruiter → ✅Technical Interview → ✅Test Task → ✅Final Interview → ✅Reference Check → ✅Offer

We offer:

  • Team of like-minded professionals who understand your game passion;
  • Competitive financial reward;
  • Health care starting on your first working day;
  • 22 paid vacation days, paid sick leaves, and other personal days in accordance with the company's internal policies;
  • Flexible working hours;
  • Referral bonuses;
  • Financial support and PTO in case of special occasions are governed by the internal policies of the company.

Our team values diversity and believes that it strengthens our games, products, and communities. We strongly encourage POC, folks with disabilities, those belonging to the LGBTQIA+ communities, and people across all gender to apply.

If you need assistance with accommodations due to a disability, please reach out to accessibility@mythical.games.

We’ll be with you as soon as possible; our goal is to ensure an accessible and equitable interview process.