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Technical Product Marketing Manager

GoodData

GoodData

Marketing & Communications, IT, Product
Prague, Czechia
Posted on Tuesday, September 12, 2023

We are looking for a to join the GoodData team!

You have a background in data, analytics, or software and have experience or a strong interest in marketing concepts. You will write and create inspirational, educational, and tutorial marketing content - articles, webinars, or demos, focused on data engineers and developers.

If you are not a native speaker or feel ill-equipped to produce written content in English, don’t worry - our copywriters and native-speaking colleagues can help you along and enable you to learn this skill set over time.

You will

  • Act as a bridge between the product strategy (who define the go-to-market and product positioning) and marketing teams (who turn the vision into targeted campaigns and content).

  • Transform complex technical and analytics and BI concepts into stories that would appeal to their respective target audiences - developers, data engineers, and technical managers.

  • Work with internal stakeholders and conduct your own research to gather information for approaches to execute campaigns on specific subject matter, for both inbound and outbound marketing campaigns.

  • Define requirements for new content (articles, webinars, community posts, or social media posts) and execute on those requirements, alongside the marketing team.

About You

  • Ability and willingness to create new content for data engineers and developers.

  • Interest in the BI and Analytics industry, and open to staying up to date with trends and market activities, including understanding the GoodData platform capabilities.

  • Understanding and experience executing marketing concepts, and the ability to converse on them between the product strategy and marketing teams.

  • Enjoy creating customer journey maps and developing storyboards.

  • Self-motivated, willing to share ideas, build relationships, and work with distributed teams.

  • Ability to balance “textbook” vs. “real world” marketing approaches and execution plans to get things done efficiently.

  • Interest or experience in working with tools like Figma, Jira, CMS, and Google slides/docs/sheets.

About GoodData

GoodData powers modern BI for the modern data stack.

GoodData is a cloud-based analytics platform. Employees, customers, and business partners will understand the data in the same way thanks to GoodData’s robust end-to-end pipeline; self-service analytics; low-code/no-code interfaces; embeddable data visualization; application integration; and more.

Benefits & Perks

25 vacation days
6 sick days

Hybrid work model

Edenred Cafeteria points

Annual Bonus

Stock options

Meal contribution

Mobile phone and tariff

Free tickets to ZOO

Laptop for Personal Use

Flexible working hours

Snacks and coffee in the office

Company Events

GoodLife activities

Dog-friendly offices

Bike storage, gym

About GoodData

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